The First On-line Society's Publication Business students often go through three years of undergraduate study with minimal exposure to the business world outside the walls of the University. For this reason mainly, the Business Students Society at AUB decided to start-up an e-initiative to encourage students to learn more about what is happening beyond textbook material and monotonous lectures and courses. The e-initiative was embodied in PERSPECTIVE, an online newsletter that covers various local, regional, and international business, economic, trade, and commercial news stories. PERSPECTIVE also serves as a forum for students to voice their opinions concerning the various business activities and communities and to exchange their ideas. So far, PERSPECTIVE has published four issues, and is on a roll! PERSEPCTIVE can be visited through any personal computer at: www.perspective-aub.com. Anyone is welcome to join in the e-experience. You may also send your comments and feedback to: perspective@aub.edu.lb. Visit the site now, and learn more about the new economy and how it is changing the world!