| By Kamal
Sanjakdar ---
What is the role of Outlook as
a student publication? Should it restrict itself to pleasing its readers
or interact with them? Is it a tool in the hands of the student body or
a third party along with students and the administration? What do objectivity
and balance mean? Who are the readers to whom Outlook is directed? Those
are some of the recurrent subjects under constant debate within Outlook
itself and within the student body.
I think pleasing the reader is the last aim any newspaper should
have. Pleasing the reader is indeed a diminishing approach to journalistic
principles that undermines the importance of the journalistic mission in
society.
I think that there should be a balance in any publication, Outlook
included, between a market policy of targeting the readers as consumers
who need to be satisfied by what they consume and a leading policy in which
the newspaper plays the role of an instrument of change in society. The
first policy implies that the publication cannot disappoint its readers.
In a way it has to publish what they expect it to publish. On the other
hand a policy of leadership gives the newspaper a more global role as initiator
of social change; it transforms the paper into a discussion forum where
ideas flourish and truth and awareness prevail. The source of the description
of the media as the "fourth power" in society comes from the role of newspapers,
radios and TV as tools for social change.
Various examples of such a role exist around the world: in the Ukraine
the assassination of a journalist led thousands to the streets; in the
Czech Republic the strike of the editorial board of the official TV station
mobilized thousands of supporters; the Watergate scandal published in The
Washington Post led to the resignation of President Nixon.
Narrowing the problem down to the scale of our University, I cannot
but notice a disparity between the two policies in Outlook. Attention is
being focused on reflecting the image of the AUB campus rather than on
promoting awareness among the student body. I am neither generalizing nor
categorically discrediting efforts being made towards improving the selection
of the subjects being treated. I am only reflecting a general feeling after
skimming through Outlook's weekly Tuesday issues. Until when should
Outlook cover receptions and dinners where "party-goers enjoy rich menus
of panache salad and creamy chocolate cakes"? Aren't there petit fours
in all receptions given on the AUB grounds? Outlook gives too much coverage
to parties at the expense of other more important aspects of campus life.
Why don't we widen the scope of the issues we tackle? I think there should
be a push forward in covering issues related to student life on and off
campus. Why not widen the scope of the subjects covered to include issues
related to the rest of the AUB community such as the faculty or the workers
and employees or the alumni?
Look at the coverage of sports events in Outlook. Do they reflect the
real interest of students in athletics on campus? I think the answer lies
in the small number of students attending sports matches of varsity teams.
Despite this meager attendance, Outlook is making big efforts in promoting
sports. thus not reflecting the interest of readers but rather leading
them and driving their interest towards sports. This example of a publication
being the tool of change is what should be extended in our student publication.
Outlook is an independent student publication: it doesn't
speak in the name of the student body or in the name of any of its clubs
or groups. In that respect it might be compared to a student club open
to all AUB students with the mission statement of issuing a student publication.
It is a tool in the hands of students to drive change forward and to promote
the ideas they would like to discuss or focus on and the information they
would like to know. Outlook has to abide by the rules of responsible journalism
as any other media, but it has also has to contend with the subjectivity
of its owners and its staff.
Hence, it is not a third party among the students and the administration:
it is a student institution advocating student opinions and student awareness.
It should not be a stand-alone entity in the AUB campus. I am neither promoting
subjectivity nor attacking the principles of reporting. I also don't want
Outlook to follow the example of Pravda under the soviet regime. All I
am saying is that we as students should use this publication as a tool
to promote our interests.
Some issues might be "depressing and too serious," but isn't
this sometimes the reality of the facts in AUB, such as tuition increase
or recruitment? "Making people laugh" is not an aim; amusing the readers
should take second place behind investigative reporting and promoting issues
of student interest. Outlook should remain a tool of change in the
hands of the student body.
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