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By Mirna Shidrawi---
With the celebration of the fourth anniversary of a revived
Outlook, I ask myself: Where does Outlook stand at the end
of this academic year?
Outlook stands
on the top of a cliff, and the bottom of a mountain. Outlook
has crossed a mile in its journey to success and still has
many more to go.
However, this
student-run institution has achieved a number of significant
accomplishments that have paved the way for the coming years
and built the foundations of a solid institution. These accomplishments
have not only made the Outlook team proud, but also put Outlook
under the spotlight.
In this past year,
Outlook shifted from a biweekly publication to a more interactive
weekly newspaper. Moreover, the newspaper shifted from fancy
100g white paper to the usual newspaper 45g roll-paper. Outlook
had to sacrifice aesthetics for the sake of the freshness
of the news. Outlook now prints within 24 hours as opposed
to the previous ten-day delay.
The scope of readership
was widened from 3,000 to approximately 6,000. Such an enlargement
in the audience was achieved through the erection of 11 circulation
boxes around campus.
To keep up with
technological developments, Outlook further developed its
web site, and worked hard to present its readers with a user-friendly,
easy- to-navigate site. By January 2001, Outlook managed to
introduce a daily news update section. The "Today's News"
section proved to be a success, the number of visitors totaling
more than 5,500 hits.
Outlook also worked
diligently on selling advertisement space, and a boom in ads
can be noticed in the last month or so. These modestly generated
revenues have been used and will continue to be used for the
developing of the infrastructure and technology used in the
production.
The lack of an
appropriate journalism program in AUB has hindered the development
of the journalistic skills of the Outlook team. Thus, we had
to learn from our mistakes, and search for guidance from a
few outside sources. Nevertheless, Outlook was able to present
its readers with a variety of strong and well-researched editorials,
opinion pieces, and features throughout the year. Many of
the staff opinions written during the year had their effect
not only on the students but also on decision-making authorities
on campus. Following Outlook's support of more transparency
in University hiring practices, we saw a general presentation
given by a candidate applying for the position of Dean of
Student Affairs. The candidate came on campus, presented his
views, and then answered student questions.
The only technical
drawback Outlook faced this year was the failure to establish
an appropriate Arabic section. We were able to publish only
three pages of Arabic this year, largely due to the lack of
appropriate Arabic-compatible software and technology and
the restrictions of our limited budget.
Socially, where
does Outlook stand? We have heard and been directly told that
we have been accused of being a closed circle of friends,
a clique which does not allow nor welcome new members.
To what extent
is that true? Well, let us examine together some facts about
the recruitment and orientation process that Outlook went
through this year. At the beginning of the fall semester,
five new members joined Outlook: a freshman, two juniors,
a senior, and a fourth-year engineering student. By February,
four other new members joined: a freshman, a sophomore, a
junior, and a third-year mechanical engineering student.
Throughout the
year, we have addressed the AUB community, through e-mail,
the AUB calendar, and through our pages asking students to
join our rank and file.
Our new office,
which we moved to in December because of the renovation of
West Hall, is an area of approximately 25 square meters. At
a certain period, Outlook had an average of 20 members. To
go into physics, if we assume that each staff member needs
an average of one square meter for oxygen intake, and then
add to that the space needed for the furniture and the computers,
this leads us to the assumption that the Outlook office can
not accommodate more than its current capacity. In other words,
no matter how much we advertise to recruit new staff, Outlook
is always going to have a shortage of space.
However, the
rumor goes on to claim that more senior members of the staff
are not welcoming and have their own social circle. With a
weekly publication full of deadlines of printers, advertisers,
and readers waiting for us every week, pressure down here
is intolerable. Nevertheless, regular staff members have to
delete both the words "vacation" and "weekend" from their
dictionaries, since all Saturdays and Sundays (with overnights)
are spent on production.
As a matter of
fact, there is always someone available in the Outlook office.
Just try to call our extension 3193 and check whether someone
will answer you or not. The office is the place where the
Outlook team lives. On weekends, when staff friends come to
visit at the office, many times these guests leave feeling
they weren't given due attention. Well, what do you expect,
with everyone at his/her machine scanning pictures, typing
articles, copy-editing, doing layout design and web site design,
and discussing articles with each other?
New recruits who
joined Outlook and became members realized that our time for
socializing is minimal. The Outlook team basically has no
life. Still, in many instances we manage to go out between
extended hours of work. Some manage to keep contact with the
outside world, dress up, and go to fancy places. The others
who are too tired to go through that hassle, just lazily spend
some more time together in a simple place where they don't
have to worry about what they are wearing or even looking
like.
We certainly
realize that the editorial team is more than a team, it is
a family by default, and to our knowledge, our output testifies
that this family has been working in harmony.
To all students
who plan to join our team, they are most welcome to do so
whenever they please. If they find us unfriendly, then we
are all ears.
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